As parents, we always strive to give our children the very best. From their meals and nutrition to the clothes they wear, every choice is made with care and precision, ensuring it meets the highest standards of quality and safety. Hence, we lean towards products with authentic certifications that guarantee their value.

Yet, when it comes to exploring sustainable and organic kidswear, hesitation often creeps in. Why? Because the market is flooded with brands showcasing buzzwords like "eco-friendly," "organic," or "sustainable," but few offer proper guidance or transparent labelling. Adding to this uncertainty are myths suggesting that organic cotton clothing is dull, boring, or expensive. As parents, it's only natural to feel sceptical and avoid purchasing 100% organic and sustainable kidswear. However, this means you might overlook a healthier and more thoughtful choice for your child.

At Kiggle, we understand these concerns and aim to address them head-on. We are here with reliable kidswear solutions that enable parents to make thoughtful and conscious choices for their little ones and their environment. So, let's dispel some common myths surrounding organic kids' clothing.

Myth #1: Regular cotton clothing is just as good as organic cotton clothing.

Fact: Regular cotton is often grown using harmful pesticides and synthetic chemicals, which can remain in the fibres and irritate a child's skin. Kiggle's clothing is 100% organic and made in a GOTS-certified facility. By manufacturing as per the Global Organic Textile Standards (GOTS), we ensure that our garments are completely safe, super soft, eco-friendly and free from toxic residues. It's a premium and healthier fabric choice for your kids and the planet.

Myth #2: Organic kidswear is too expensive, especially since children outgrow clothes quickly.

Fact: At Kiggle, we neither promote impulsive shopping nor compromise quality for prices. Our idea is to make sustainable clothing accessible to every parent. So, we bring to you the best prices through our super-saver combo packs for every product category. Moreover, you are investing in quality and your child's health with us.

Myth #3: Organic clothing doesn't last and isn't practical for kids.

Fact: If clothes are manufactured using pure and genuine fabrics, they will last like ours at Kiggle. Our clothes are designed to be functional and durable. Whether you pick our all-weather joggers, basic-coloured tees or all-weather hoodies, these clothes help parents make fuss-free, quick dress-up decisions. You can easily pair them for every occasion and season. What's more? Our clothes provide longevity while maintaining their shape and quality through multiple washes.

Myth #4: Organic clothing is not comfortable.

Fact: Organic cotton is uncomfortable when mixed with other non-biodegradable plastic-based materials. But at Kiggle, we use pre-shrunk fabric with 100% unadulterated cotton. Our clothing features an earth-mint wash. It is a plant-based technology that uses peppermint oil's antibacterial properties to neutralise bacteria on the textile. This adds extra softness and breathability. For additional comfort, our garments have itch-free neck tags so that kids can play all day without irritation.

Myth #5: Organic clothing doesn't help with skin sensitivities.

Fact: You will come across multiple organic clothing brands. However, they use artificial dyes that are harmful to the skin. At Kiggle, we use azo-free dyes and avoid synthetic chemicals entirely. Azo-free dye does not contain azo compounds, which are known to be harmful and potentially carcinogenic, ensuring safer and non-toxic colouring for fabrics. Parents and families can trust Kiggle to keep their little ones comfortable and rash-free.

Myth #6: Organic clothing is not stylish.

Fact: Kiggle combines sustainability with style. Our gender-neutral clothing collection includes playful, meaningful prints, mix-and-match designs, and aesthetic colours that kids love. These clothes balance fun and functionality, offering options for every occasion.

Give Your Child the Right Clothing with Kiggle

Every outfit at Kiggle exactly reflects our primary promises - Conscious | Playful | Simple. 

We believe that the right clothing can make a difference in both your child's comfort and the world they grow up in. Our organic kid's clothing balances softness, durability, and fun, ensuring your child feels good and free. 

By choosing Kiggle, you're not just picking clothes; you're making a choice that supports a healthier planet and a brighter future for your little one.

Kiggle is an organic kids clothing store in India. We offer GOTS certified organic cotton clothes for children that is safe, comfortable and breathable. One of the top few brands for kids wear in India that offers premium basics at an affordable price point while being sustainable.

Competitors : Ed-A-Mamma India / Hopscotch India | First Cry India | Mackly India | Gini & Jony | Lilliput India | Nino Bambino | Little Kangaroos | MotherCare | Cucumber

Kiggle has been a trusted name for years, providing a range of kids wear clothes designed with your style and comfort in mind.